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Brand Lo-o-o-o-o-ve…?

So… how have you been building your brand lately? Now, I’m writing this in my best Barry White voice… “How’s your Brand Lo-o-o-o-o-ve, baby?” It may sound obvious, but increase Brand Love by branding better. Branding your business better will help you increase awareness, attractiveness, and affection of your prospects (so they become customers), current …

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Creating a Stronger Brand

The most important part of your business image is your “brand”. Brands become an integral part of your customer’s expectation set. Your customers are more likely to return for repeat business if they are able to associate positive attributes to your business. You want your customers to see your brand, and immediately recognize it as …

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New Car navigation to lead the industry car networking trend

February 12, brought together global industry 500 exhibiting companies, “the Eighth Guangzhou International Automobile modification services industry exhibition in Guangzhou perfect curtain call. Show, the exhibitors have been offering the latest products and services, hoping to win the development of the industry initiative, made a good start. As the leader of China’s auto electronics industry, …

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4 Strategies for Startups to Build a Brand on an Appropriate Budget

”; As a startup, if you were to create a checklist of your primary objectives, it would probably read something like:Develop products/services. Check.Attract customers. Check.Generate a positive cash flow. Check. Check.If you were to continue, where would you put “build a brand” on the list? Somewhere after “when there’s time and money for it”?If this …

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Social Media in online marketing

With advances in technology, it is true that promoting your page or brand can be done with many ways and methods such as social media marketing, SEO marketing or email marketing and so on to get brand or website awareness and the advertisement depend on collecting list building, engagement,visibility or awareness. It is obvious that …

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Competitive Positioning for Nonprofits

Without a nonprofit positioning statement, your organization is susceptible to a range of communications problems. Your inconsistent communications will be far more likely to confuse your stakeholders. You’ll be mistaken for other organizations doing similar work more often. And, a single negative story in the media could suddenly become the primary association people have with …

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