Branding BLOG

But you want to make sure that the logo you decide on will work well. Many business owners make the mistake of basing their logo choices on their personal preferences. But your ‘likes’ should have very little to do with your logo design. Before I go into why this is the case, let me tell […]

With advances in technology, it is true that promoting your page or brand can be done with many ways and methods such as social media marketing, SEO marketing or email marketing and so on to get brand or website awareness and the advertisement depend on collecting list building, engagement,visibility or awareness. It is obvious that

Without a nonprofit positioning statement, your organization is susceptible to a range of communications problems. Your inconsistent communications will be far more likely to confuse your stakeholders. You’ll be mistaken for other organizations doing similar work more often. And, a single negative story in the media could suddenly become the primary association people have with

Herbs are fun and easy to grow. When harvested they make even the simplest meal seem like a gourmet delight. By using herbs in your cooking you can easily change the flavors of your recipes in many different ways, according to which herbs you add. Fresh herbs are great in breads, stews, soups or vegetables.

Buzz marketing, also known as ‘word-of-mouth marketing’ ‘guerilla marketing’ or ‘stealth marketing’ is an art of human kind to involve the trendsetters in any community to carry the brand’s message, thus creating an interest in, and a demand for, the brand with no overt advertising. Nirmalya Kumar, professor of marketing, director of center for marketing

When you create a custom logo design you can’t design it according to your own wishes. Some logo designers love to design their clients’ logo as per their aesthetic sense and compel the clients to accept their design. What these designers forget is that a brand logo can’t be successful, if it does not appeal

A business identity is something incredible that every small or large business should comprise, and is fundamentally the actions a company takes to control how it is supposed by its clients. A part of the company design facet of company identity is represented by a custom logo design, which is effectively a graphical image of

When you need to make sure that you have a successful and roaring business venture you need to also make sure that you first create a brand out of it. With the help of a brand name, you can be sure to get more noticed among your target audiences. The way in which your brand