Branding BLOG

With stock and clip-art logos, the branding quality has recently witnessed a downward curve. Amateurish designers undermine the importance of a logo to a company. Be it small or big, every enterprise should have a well designed logo to create a positive image. A brand logo design is nothing but the face of a company, […]

February 12, brought together global industry 500 exhibiting companies, “the Eighth Guangzhou International Automobile modification services industry exhibition in Guangzhou perfect curtain call. Show, the exhibitors have been offering the latest products and services, hoping to win the development of the industry initiative, made a good start. As the leader of China’s auto electronics industry,

But you want to make sure that the logo you decide on will work well. Many business owners make the mistake of basing their logo choices on their personal preferences. But your ‘likes’ should have very little to do with your logo design. Before I go into why this is the case, let me tell

With advances in technology, it is true that promoting your page or brand can be done with many ways and methods such as social media marketing, SEO marketing or email marketing and so on to get brand or website awareness and the advertisement depend on collecting list building, engagement,visibility or awareness. It is obvious that

Without a nonprofit positioning statement, your organization is susceptible to a range of communications problems. Your inconsistent communications will be far more likely to confuse your stakeholders. You’ll be mistaken for other organizations doing similar work more often. And, a single negative story in the media could suddenly become the primary association people have with

Herbs are fun and easy to grow. When harvested they make even the simplest meal seem like a gourmet delight. By using herbs in your cooking you can easily change the flavors of your recipes in many different ways, according to which herbs you add. Fresh herbs are great in breads, stews, soups or vegetables.

Buzz marketing, also known as ‘word-of-mouth marketing’ ‘guerilla marketing’ or ‘stealth marketing’ is an art of human kind to involve the trendsetters in any community to carry the brand’s message, thus creating an interest in, and a demand for, the brand with no overt advertising. Nirmalya Kumar, professor of marketing, director of center for marketing

When you create a custom logo design you can’t design it according to your own wishes. Some logo designers love to design their clients’ logo as per their aesthetic sense and compel the clients to accept their design. What these designers forget is that a brand logo can’t be successful, if it does not appeal